I'm a designer with a wealth of experience in both digital and print design. Over the years, I've had the pleasure of working with a diverse clients, crafting designs that resonate and endure. My approach emphasises building strong, enduring relationships with clients, whether it's through managing monthly retainers or spearheading large-scale campaigns and projects.
Star Digital
Star Digital is a web design and full service digital marketing agency. Specialising in collaborating with Small and Medium Enterprises (SMEs) across diverse industries, the agency excelled in crafting stunning websites. Their expertise extended beyond aesthetics, delving into data-driven marketing services that propelled client success. With a commitment to innovation and client satisfaction, Star Digital navigated the ever-evolving digital realm, ensuring their clients not only had visually appealing online platforms but also reaped the benefits of strategic and results-oriented marketing solutions.
In this project, I played a key role in rebranding the agency by introducing a new character, the Spaceman. I designed and modelled the Spaceman in Blender, creating static and animated graphics for use across our website and overall branding strategy. The objective was to infuse a sense of playfulness and character into the agency's image.
Building on this new branding, I also completely overhauled the company's website. Introducing this new mascot and putting the focus on the agency's work and clients, the website reflected the fresh brand identity. The incorporation of a much more dynamic colour palette, inspired by the Spaceman, served as a consistent theme across various applications within the business.
I built the website in Webflow creating a complete custom theme based on my design. This ensured a seamless and engaging user experience while reinforcing the brand consistently throughout the digital landscape.
Collinson
Collinson Group, a global leader in loyalty and benefits, specialises in crafting innovative customer engagement solutions. With a diverse portfolio, they offer loyalty programs, insurance, and assistance services, ensuring unparalleled experiences for clients and their customers. Collinson's cutting-edge technology and strategic partnerships empower businesses to build lasting connections with their audience. Renowned for their expertise in travel, financial services, and healthcare sectors, Collinson Group elevates brand loyalty by delivering personalised and valuable services. Their commitment to enhancing customer experiences positions them as a trusted partner, driving client success in a competitive marketplace.
Collinson's sought a redesign and construction of a new recruitment platform atop their existing software, Team Tailor. The intricacies of integrating with an established system brought about numerous limitations and constraints, demanding a thoughtful approach.
My role began with crafting a design that not only met Collinsons' recruitment needs but also seamlessly complemented the Team Tailor framework. Managing client expectations and requirements played a crucial part in ensuring the design aligned with their vision.
As the project progressed, I collaborated closely with the client, refining the design based on their feedback and preferences. Once the design phase was complete, the project transitioned to the development stage. I handed over the design blueprint to a skilled developer, ensuring the implementation adhered to the outlined specifications.
Chapter 2
Chapter 2 specialises in in-house recruitment, offering tailored solutions to match exceptional talent with top-tier companies. Their expertise lies in strategic hiring, working closely with businesses to identify and secure the right talent fit. Through their website, they showcase their commitment to connecting skilled professionals with leading organisations, emphasising a personalised approach to recruitment that ensures both employer and employee satisfaction.
I worked closely with the Chapter2 team to design and build their website using Webflow. It was a hands-on project where I took care of everything from layout and structure to custom animations and interactions. The goal was to create a site that truly reflected their brand and clearly communicated what they do.
Using Webflow’s design tools, I brought their ideas to life in a clean, engaging, and easy-to-navigate interface. I also made sure the site worked smoothly on all devices, running plenty of testing and tweaks along the way.
A big focus was on making the site flexible and easy to update, so the team can manage content themselves as things grow or change. The end result is a bold, professional site that not only looks great but works as a valuable tool for attracting new clients. This project really highlights my ability to deliver thoughtful, tailored websites that make a real impact online.
Venom Gaming
Venom UK stands as a premier gaming accessory company, specialising in high-quality products designed to enhance the gaming experience. Known for their extensive range of peripherals such as controllers, headsets, and charging solutions, Venom UK caters to the discerning gamer seeking both performance and durability. Their commitment to merging cutting-edge technology with ergonomic design positions them as a trusted brand in the gaming industry. With a diverse product lineup, the company consistently delivers reliable and stylish accessories, making Venom UK a go-to choice for gamers looking to elevate their gaming setup with premium gear.
In managing the Venom UK website project, I kicked off with a comprehensive client briefing and workshop session, ensuring a detailed understanding of their requirements. This foundational step paved the way for subsequent phases.
Moving into the design aspect, I crafted a website layout that seamlessly integrated gaming articles with an e-commerce functionality which was new to the website. The objective was to offer users an efficient platform for both content consumption and online transactions.
A pivotal aspect of the project involved a strategic overhaul of Venom UK's existing branding. Leveraging their established fonts, colours, and logo, I modernised the visual identity while preserving core elements for continuity.
To enhance user engagement, I introduced interactive 3D product models that responded to mouse movements. This feature involved recreating the product in 3D and then texturing and rendering the products with some form of movement. This feature proved to be a big hit with the client and users
Tenuta Montefino
Tenuta Montefino is a luxury farm estate nestled in Italy's Marche region, offering exquisite holiday experiences. This picturesque estate provides lavish accommodations amidst stunning natural landscapes, inviting guests to indulge in luxury getaways. With a focus on sustainability, they offer a range of activities from farm-to-table dining experiences to leisurely strolls through scenic vineyards and olive groves.
In the project, I focused on designing a website that prominently featured the photography of the estate, elevating it as the focal point. Central to this design was prioritising the user journey, ensuring seamless navigation through the site's offerings and amenities.
I also created supplementary illustrations that depicted the estate's buildings and surroundings, enriching the visual experience. By highlighting captivating visuals and emphasising a smooth user experience, the website aimed to immerse visitors in the estate's charm and allure, inviting them book to stay on the estate.
Impervia Flooring
Impervia specialises in offering premium Luxury Vinyl Tile (LVT) flooring solutions. Renowned for quality and innovation, their LVT flooring products combine durability, aesthetic appeal, and easy maintenance. Whether for residential or commercial spaces, Impervia's extensive range of LVT options caters to diverse styles and preferences.
I was responsible for redesigning and building the Impervia Flooring website. This included a comprehensive overhaul of the site's styling, where I retained the logo but introduced a modern aesthetic to align with current design trends. In addition to the design work, I handled the technical aspects of website development to ensure a seamless and functional online platform. The objective was to create an updated and visually appealing website that not only showcased the range of LVT flooring options but also reflected the brand's identity. My focus throughout the project was on achieving a cohesive and user-friendly online experience for visitors.
